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Objection Handler

The Call Taker

24 objections with word-for-word responses
5
Price
5
Trust
5
Timing
4
Competition
5
Business
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Price Objections
"That's too expensive"
Say This
"I hear you. But let me ask — what's your average job worth? [wait for answer] So $497 is less than one missed job. If we catch you even ONE call this month that would've gone to voicemail, you've already made your money back. And we're catching way more than one."
Tip: Always redirect to ROI. Never defend the price — reframe it against the cost of missed calls.
"I can't afford it right now"
Say This
"I totally get that cash flow matters. But here's the thing — you can't afford to keep missing calls either. How many did you miss last week? [wait] At $[Y] per job, that's $[amount] that walked out the door. The $497 isn't a cost — it's the thing that stops the bleeding."
Tip: Empathize first, then flip the frame. The expense isn't The Call Taker — it's the missed calls.
"I'll think about it"
Say This
"Totally get it. While you think about it, your competitors are answering their phones tonight. Here's what I'd suggest — just try the after-hours plan. No contract, cancel anytime. If you don't love it after a week, you're out nothing. But I bet when you see the first call we catch at 9pm, you'll have your answer."
Tip: "I'll think about it" usually means "I'm not convinced yet." Reduce the risk. Cancel anytime is your best friend.
"Can I get a discount?"
Say This
"The $497 is already our starter tier — it's the most affordable plan we offer. And honestly, most owners make that back in the first 3 days. We keep the price fair so we can keep the service excellent. No corners cut."
Tip: Never discount. Hold the price confidently. If they push hard, redirect to value: "Would you rather save $50 or catch $3,000 in missed calls?"
"Do you have a free trial?"
Say This
"We don't do free trials because every setup is custom — we build the virtual receptionist specifically for your business. But here's what's even better: there's no contract. Start this week, see exactly how many calls we catch, and if you don't love it, cancel. You're risking $497 against potentially thousands in revenue you're currently losing."
Tip: Frame "no contract" as better than a free trial — they get full service from day one with zero lock-in.
Trust Objections
"How do I know it works?"
Say This
"Great question. Call our demo line right now — (615) 784-5747. That's exactly what your callers will hear. Go ahead, I'll wait. [pause while they call] So, what'd you think?"
Tip: The demo line is your strongest weapon. Let the product sell itself. Stay silent while they listen.
"Is this a robot?"
Say This
"It's a virtual receptionist trained specifically for your industry. It knows [their industry] inside and out — services, pricing, scheduling. Tell you what — call our demo line at (615) 784-5747 and you tell me what you think."
Tip: NEVER say the word "AI." Always say "virtual receptionist." Let them experience it and draw their own conclusions.
"I tried an answering service before and it didn't work"
Say This
"I hear that a lot, actually. Those are call centers with people reading generic scripts who don't know your business. Our virtual receptionist is completely different — it's trained specifically for your industry, knows your services, your pricing, and can actually book appointments and answer real questions. It's not even close to the same thing."
Tip: Acknowledge their bad experience. Then draw a clear line between old-school answering services and what you offer. The customization is the differentiator.
"What if it says the wrong thing?"
Say This
"We customize everything for your business before it goes live. You approve the script — your services, your pricing, your booking process, your FAQs. And you can update it anytime. We don't go live until you're 100% comfortable with how it handles calls."
Tip: This is about control. Reassure them they have full control over what gets said.
"You sound young — how long have you been doing this?"
Say This
"Fair question. We built The Call Taker because we saw how many service businesses were losing money to missed calls. The results speak for themselves — call our demo line at (615) 784-5747 and hear exactly what your customers would hear. The technology works regardless of who built it. And there's no contract — if you don't love it, cancel anytime."
Tip: Don't get defensive about age. Redirect to results and the demo. Let the product do the talking. No contract removes the risk.
Timing Objections
"It's our slow season"
Say This
"That's actually the perfect time to start. Get everything dialed in now — your script, your services, your booking process — so when busy season hits and you're drowning in calls, it's already running perfectly. You don't want to be setting this up when you're slammed. Get ahead of it."
Tip: Slow season = preparation season. Flip the timing objection into an advantage.
"I need to talk to my partner/wife"
Say This
"Totally understand — important decisions should be made together. Can I send you the ROI breakdown so you can show them the numbers? [get their email or text] Here's what I'd share with them: you're losing roughly $[X×Y×4] a month to missed calls. This is $497 to fix it, no contract, cancel anytime. It kinda sells itself."
Tip: Arm them with the numbers. Make it easy for them to sell it to their partner. Offer to hop on a quick call with both of them if needed.
"Call me back next month"
Say This
"I hear you. But real talk — every week you wait is another [X] calls going to voicemail. That's another $[amount] walking to your competitors. What if we just set up after-hours? You literally lose nothing. No contract. If it doesn't work, cancel. But waiting another month means another month of missed revenue."
Tip: Quantify the cost of delay. "Next month" means they'll lose $[X] more before they even start.
"We're too busy right now to set this up"
Say This
"That's actually the problem we solve. You're too busy to answer the phone — so calls are going to voicemail. We handle everything on our end. Setup takes 15 minutes of your time. We ask you a few questions about your services, and we build it. You don't have to do anything after that."
Tip: Their "too busy" IS the problem. Mirror it back to them. And emphasize: 15 minutes, that's it.
"I'm not ready yet"
Say This
"What would make you ready? [listen carefully] Because here's what I know — your phone is ringing after hours right now, tonight. And those calls are either getting answered or going to voicemail. There's no 'getting ready' for that. The only question is: do you want to start catching those calls this week, or keep losing them?"
Tip: Ask what "ready" means to them. Usually there's a specific concern hiding behind "not ready." Address that concern directly.
Competition / Alternative Objections
"I already have a receptionist"
Say This
"That's great — we're not replacing them. We cover the hours they don't. Nights, weekends, holidays, lunch breaks. When your receptionist goes home at 5, the phone doesn't stop ringing. We pick up where they leave off. Think of us as their night shift."
Tip: Position as a complement, never a replacement. "Night shift" is a powerful frame.
"My wife/kid answers the phones"
Say This
"That works great during the day. But what about 7pm? 10pm? Saturday morning at 6am when someone's pipe bursts? Your family deserves their evenings and weekends too. We cover those hours so they don't have to. $497 a month for your family to get their time back — and you still catch every call."
Tip: Don't criticize their current setup. Empathize with the family angle. "They deserve their evenings" hits different.
"I just let it go to voicemail"
Say This
"Here's the stat that changed my mind about voicemail: 85% of people who hit voicemail never call back. They don't leave a message. They don't try again tomorrow. They call the next company on Google. Your voicemail isn't catching messages — it's sending customers to your competitors."
Tip: The 85% stat is devastating here. Let it sink in. Pause after you say it.
"I use Google's call screening"
Say This
"Google's call screening is great for filtering out spam. But that's all it does — it screens. It doesn't answer the call. It doesn't have a conversation. It doesn't book an appointment. Our virtual receptionist actually talks to the customer, understands what they need, and gets them on your schedule. Totally different thing."
Tip: Acknowledge what it does, then show what it doesn't do. The gap between screening and actually booking is huge.
Business Objections
"I'm a one-man shop, I don't need this"
Say This
"One-man shops need this the most. You can't answer the phone when you're on a roof. Or under a sink. Or with a patient. Or driving to a job. Right? Every time you can't pick up, that's a potential customer calling your competitor instead. We're your second employee — except we only cost $497 and we never call in sick."
Tip: Use their specific trade. "When you're under a sink" for plumbers, "on a roof" for roofers, "with a patient" for dentists. Make it personal.
"I don't get that many after-hours calls"
Say This
"Most owners are surprised. Here's why — you're not seeing the calls you're missing because they're not leaving voicemails. They're just hanging up and calling someone else. 40% of all calls to service businesses come after hours. Start with us for one month. We'll show you the exact numbers. If it's truly zero, cancel for free. No risk."
Tip: They literally can't know how many calls they miss — because missed callers don't leave evidence. This is a powerful reframe.
"What about my existing phone system?"
Say This
"We work alongside your existing system. Your number stays the same. Nothing changes on your end. We just catch the overflow — the calls that come in when you can't pick up. No new hardware, no switching providers, no headaches. It plugs right in."
Tip: Keep it simple. They're worried about complexity. Reassure them nothing changes on their end.
"I'm not tech-savvy"
Say This
"There's nothing to set up on your end. Seriously. We handle everything. I'll ask you a few questions about your business — your services, your hours, how you want appointments booked — and we build it all. Takes 15 minutes. After that, it just works. You don't have to touch anything."
Tip: Emphasize: 15 minutes. We handle everything. They don't touch anything. Remove all friction.
"What about customer data / privacy?"
Say This
"Great question — we take that seriously. All customer information is handled securely and only used to serve your business. Call details go directly to you. We don't share data with anyone, and we don't use your customer information for anything other than answering their call and booking their appointment. Your customers, your data."
Tip: Be straightforward and reassuring. Privacy concerns are legitimate — respect them and give a clear, honest answer.

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